Gravity Global

Further is now part of Gravity Global

Same team. Same culture. New possibilities.

Following a successful 12-month transition period, we’re pleased to announce Further has now rebranded to become Gravity Global – Performance Marketing, part of Gravity Global.

We’re still the same team with the same leadership, offering the same world-class digital marketing services, but now with the power of a global group behind us. This website is no longer receiving updates – for all of the latest news and insights please visit gravityglobal.com.

Display and Programmatic advertising

Targeting audiences at the right time, in the right way and getting the right results

 

Further’s data-led approach to programmatic display means advertising the right message, to the right audience at the right time to deliver incredible results.

1

The right audience

Further works with a number of programmatic channels including Google Display Network, Oath, Facebook and Amazon DSP to get client creative in front of the right audiences.

2

The right format

We work across mobile, desktop, video, and social feed advertising creative formats and develop sequential ad journeys to cut through the noise and drive consumer response.

3

The right results

We take a data-led approach to campaign analysis and optimisation, always seeking to deliver evidence-based insight and continuous improvements in results for our clients.

The programmatic process

The Network

Our team of digital paid specialists work with you to understand your objectives and, through our experience, select the right network to deliver results. We also support clients with a range of budgets, from startup to global campaigns.

The Strategy

We work with clients to create a commercially sound strategy that generates a true ROI. From direct response to brand awareness, we match our tactics and performance KPIs against your underlying business objectives.

The Creative

Our digital designers have vast experience across both B2B and B2C audiences and multi-format advert creative. We work with clients to develop the right message and ad journey that resonates with target audiences.

Optimisation

Our specialist paid digital team continually optimise and analyse the performance of adverts and programmatic networks. We also gain insights on user demographics throughout the campaign to further improve performance.

Reporting

We continually report the performance of the campaign against agreed KPIs and objectives. Report frequency and detail will very between daily, weekly, monthly and end of campaign analysis.

Our latest insights on programmatic advertising

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Get in touch

Let’s make it happen. Drop us a message to find out how far we can take your business.

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Norwich

47-49 Colegate
Norwich
NR3 1DD
+44(0)1603 878240

London

69 Wilson Street
London
EC2A 2BB
+44(0)1603 878240

Oxford

Clock Barn
Little Baldon, Oxford
OX44 9PU
+44(0)1603 878240

Latest insights

 

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