What is data analysis?

The art of capturing Big Data – from sales platforms and CRMs to Google Analytics and SEO tools – and spotting patterns and opportunities to drive direction and activity.


What we do

Further’s insight unit analyses how your website is performing to guide where your budget should be spent and dives into your sales data to drive focused targeting.

How we do it

Distinct phases of insight – including customer profiling and competitor analysis – highlight opportunities thanks to the use of industry-leading tools and years of experience in the world of data analysis.


What you get

Data consultancy

We produce market trends analysis, sales funnel analysis and statistical modelling of online sales data to help you define new business opportunities

Predictive modelling

We analyse data from you, your competitors, your industry and trends data to assess how your market will develop and how you can capitalise on it

Customer profiling

Our data-led personas will paint a detailed picture of your audience to maximise the performance of marketing tactics

Advanced analytics

We offer advanced Google Analytics tracking solutions, internal search monitoring and dashboard customisation.

Competitor benchmarking

We use content metrics, link analysis and share of search to benchmark your brand against your competitors.

Insight to behold

The latest news, views and industry insight from Further.


Let's talk

Now you know who we are and what we do, we’d love to get to know you and your brand. Give us a call or drop us a message below to see how far we can take your business.


47-49 Colegate
+44(0)1603 878240


1 Primrose Street
+44(0)20 3198 9412


Milton Hall
Ely Road, Cambridge
CB24 6WZ
+44(0)1223 786968

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