Gravity Global

Further is now part of Gravity Global

Same team. Same culture. New possibilities.

Following a successful 12-month transition period, we’re pleased to announce Further has now rebranded to become Gravity Global – Performance Marketing, part of Gravity Global.

We’re still the same team with the same leadership, offering the same world-class digital marketing services, but now with the power of a global group behind us. This website is no longer receiving updates – for all of the latest news and insights please visit

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Further welcomes new Head of Account Strategy

Further is happy to welcome Russell Ellis as Head of Account Strategy. Here is Russell in his own words:

Place of origin: Cambridge

Role at Further: Head of Account Strategy

Area of Specialism:  Meeting people, networking, chatting through ideas and overcoming barriers. I’m a keen social media user and like all things technology!

Potted career history: I started my career in 2006 in marketing at a legal firm learning various aspects of traditional marketing. From there I progressed in various roles and companies in marketing and digital, which I loved. I most recently worked as Global Social Media Manager at Aviva across 10 global markets.

Proudest moment: Raising thousands of pounds for charity through creating an annual event called Premier League Season in Just One Day, for Sport Relief. This involved recreating and playing an entire season of the premier league in 5-aside format! That over 380 matches in one day!

Interests: Films, all sport and gadgets.

Next on bucket list: Walk the Zhangjiajie Grand Canyon Glass Bridge.

Best piece of life advice:
Treat people how you would want to be treated.


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+44(0)1603 878240


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+44(0)1603 878240

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