Articles about Paid Digital

The latest news, views, and industry insight from Further.

Interview with AJ Hill, Head of Paid Digital

22/06/2020

Interview with AJ Hill, Head of Paid Digital

”Starting out during the advent of programmatic and real time bidding, Further’s Head of Paid Digital, AJ Hill knew he was embarking onto something that would become a major marketing...

Amazon continues to be a game-changer for ecommerce sites

26/07/2019

Amazon continues to be a game-changer for ecommerce sites

Amazon’s Prime Day is a marketing strategy that works, but what are the takeaways for...

The Matthew Project and Further Digital Marketing join forces to help vulnerable young people into work

30/04/2019

The Matthew Project and Further Digital Marketing join forces to help vulnerable young people into work

We are proud to announce that we will be working with The Matthew Project, offering...

Programmatic: the state of play in key markets

04/04/2019

Programmatic: the state of play in key markets

Discover the latest predictions and trends in programmatic advertising Programmatic advertising is the automated purchase...

Programmatic advertising is the future of paid digital

11/03/2019

Programmatic advertising is the future of paid digital

Here’s why programmatic advertising will become standard in the digital marketing mix For some, few...

Setting up effective e-commerce PPC campaigns

18/10/2018

Setting up effective e-commerce PPC campaigns

This article explains the best approach to e-commerce PPC campaigns to maximise your revenue and...

What’s happened in paid digital during December 2017?

20/12/2017

What’s happened in paid digital during December 2017?

Phone numbers and addresses can now be used for Google Customer Match targeting Google has...

Paid vs organic social media: ROI clarity at last

12/12/2017

Paid vs organic social media: ROI clarity at last

This article details a trial we did that compares organic social media performance to paid social media...

Search Kernel – October 2017 Search Marketing Round-up

30/10/2017

Search Kernel – October 2017 Search Marketing Round-up

SEO in 2017 – a recap on ranking factors SEMRush have presented their insight into...

Search Kernel – September 2017 Search Marketing Round-up

29/09/2017

Search Kernel – September 2017 Search Marketing Round-up

What happened in the SEO world this month? Google Removes Search Box from the SERPs...

Older posts

Articles about Paid Digital

Interview with AJ Hill, Head of Paid Digital

Amazon continues to be a game-changer for ecommerce sites

The Matthew Project and Further Digital Marketing join forces to help vulnerable young people into work

Programmatic: the state of play in key markets

Programmatic advertising is the future of paid digital

Setting up effective e-commerce PPC campaigns

What’s happened in paid digital during December 2017?

Paid vs organic social media: ROI clarity at last

Search Kernel – October 2017 Search Marketing Round-up

Search Kernel – September 2017 Search Marketing Round-up

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Sponsoring the phenomenon: In conversation with The Marketing Meetup (Part 1)

Watch: Further’s Directors appear on latest Norfolk Network webinar

Interview with AJ Hill, Head of Paid Digital

How can marketers leverage FOMO?

CRO: Making the most of your existing data

Interview with Warren Eades, Head of Account Strategy

How to get the most from a small budget social campaign

Covid-19: How Further have adapted and how you can apply Gravity’s 4R’s framework to your brand

Working from home: How the Further team are finding the right balance

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