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Search Kernel – May 2017 Search Marketing Round-up

Welcome to the May edition of Further’s Search Kernel Welcome to the Search Kernel, Further’s Search Marketing...

Post by Jon Falgate, Head of Organic Search
26th May 2017
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Search Kernel – April 2017 Search Marketing Round-up

Search is a tough nut to crack, so on the last Friday of each month we’ll be...

Post by Jon Falgate, Head of Organic Search
28th Apr 2017
Head of Organic Search Jonathan Falgate

Further welcomes new Head of Organic Search Jonathan Falgate

Further is delighted to welcome Jonathan Falgate as our new Head of Organic Search. Here’s Jon in...

Post by Helen Brooks, Content Editor
12th Apr 2017

Takeaways from Google’s SERP features and user-intent white paper

The rank-tracking aficionados at STAT have produced a white paper exploring how Google matches SERP features (featured...

Post by Mark Hannant
09th Mar 2017

A day in the life of a link builder

In the ever-changing landscape of SEO, it is increasingly difficult understand Google’s algorithms for search ranking. What...

Post by Terry Hearn
24th Feb 2017
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Search Kernel 12/16: your monthly search marketing news in a nutshell

In our second edition of The Search Kernel we’re looking at the events in December as well...

Post by Mark Hannant
23rd Dec 2016

Google Keyword Planner now gives you 4 years’ worth of data

When I utter the words ‘Google is giving us more data’, I barely believe it myself. But...

Post by Adam Read
21st Nov 2016

How trendy are you?

Google Trends is a useful tool to see how search around a given term or topic is...

Post by Gill, Head of Content Marketing
31st Oct 2016

Scepticism is a healthy part of SEO (or, why Wikipedia has NOT received a Google penalty)

A couple of weeks ago, SimilarWeb published an article with the sensationalist title “Is Wikipedia Being Hit...

Post by Rob Welsby
14th Aug 2015

(not provided) and the future of SEO performance analysis

The SEO industry has experienced a dramatic rate of change in best practice since early in 2011...

Post by Rob Welsby
30th Sep 2013