Google’s evolution over two decades

Invention and evolution are the two common themes of Google’s near 20-year history. From the invention of a better way of crawling and indexing the web in 1997-98, to the various tests of features and functionality over the years, Google has evolved from being useful to being ubiquitous. We don’t ...

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The end of the Wild West Web

Three long-term trends for digital marketers Look back 10 years and you’ll see a strange, unfamiliar digital landscape. No iPhones, iPads or Android devices. A little-known site called Facebook was breaking out of US universities and opening up for anyone to register. Google, already a big player in search, bought a start-up called YouTube. Look ...

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Our favourite marketing campaigns of 2015

There is nothing we love more than a fantastic marketing campaign and this year we have seen some genius creations from brands we know and love. The media landscape is saturated with thought provoking campaigns and as marketers ourselves we understand the challenge of producing something memorable. Something which ignites ...

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20 Online Trends To Watch In 2011

I recently got sent an excellent publication by JWT with their 100 things to watch in 2011. JWT has an excellent pedigree of making great predictions for future technology and trends, so I have selected what I think are the top 20 online/Internet trends that are related to digital marketing. ...

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Paperchase – A company with a big problem

Funnily enough, I was just writing a lengthly post about social media and SEO when the Paperchase storm overflowed into my Twitter feed. If you've missed the story, the full post is here (which currently ranks #3 in Google.co.uk for "paperchase"). The basic story: Indie designer making a living blogging and selling ...

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