Gravity Global

Further is now part of Gravity Global

Same team. Same culture. New possibilities.

Following a successful 12-month transition period, we’re pleased to announce Further has now rebranded to become Gravity Global – Performance Marketing, part of Gravity Global.

We’re still the same team with the same leadership, offering the same world-class digital marketing services, but now with the power of a global group behind us. This website is no longer receiving updates – for all of the latest news and insights please visit

Louise Smith

Louise Smith

Account Strategist

Area of expertise

Louise has over 20 years’ experience within agency account management; building close relationships with clients, marketing teams and stakeholders. Her diverse skillset and breadth of experience comes from working with multiple B2B and B2C clients within the automotive industry including Vauxhall Motors.

Prior to her role as Account Strategist at Further, Louise worked with another Norwich-based agency, TRO which saw her manage a large portfolio of national projects and product launches. From budget to performance management, Louise’s organisation, excellent communication and target-driven approach makes her the perfect fit for our account strategy team. She also claims to have an unhealthy love of spreadsheets (which we say isn’t a bad thing!).

Two of Louise’s greatest achievements are working with the team launching the new MINI to the UK-Market and conquering her fear of heights to join her family on a skiing holiday. Two of her biggest dislikes include bananas and untidiness (again, never a bad thing).

Outside of the office, Louise enjoys baking, singing (badly) and winding down in front of the fire with a glass of wine and a good book, accompanied by her much-loved cats!

Back to about us

Related Staff Members


Get in touch

Let’s make it happen. Drop us a message to find out how far we can take your business.

Your details will be stored only to allow direct response to your enquiry; they will not be distributed to any other party, or used for marketing purposes


47-49 Colegate
+44(0)1603 878240


69 Wilson Street
+44(0)1603 878240


Clock Barn
Little Baldon, Oxford
OX44 9PU
+44(0)1603 878240