Revving up online performance for Robinsons
00:00 on Mon, 26 Jan 2009 | 0 Comments
We’re delighted to be working for one of the region’s most respected and prestigious brands in the motor trade, Robinsons Motor Group.
A family-owned business, Robinsons have key regional dealerships for Audi, Mercedes, Smart, Seat, Skoda and VW.
Having recently commissioned a motor industry specialist to build their new site, Further has provided advice and consultancy on SEO best practice for ‘on-site’ issues throughout the build process.
In addition, Further has created a special promotional micro-site to sell high specification Mercedes AMGs and implemented a Paid Search (PPC) campaign to drive potential buyers to the site.
Business Development Manager on Robinsons, Carl Willimott, is keen to see the relationship grow. As he states “Robinsons are a very well known name in the Eastern region and in these difficult times for the motor industry they are looking to online marketing to provide an improved return over traditional marketing and advertising channels. It’s a challenge we are very much looking forward to in 2009.”