Background
Crowes (crowes.co.uk) are a long-established printers with a reputation for producing high quality colour printing allied to strong customer service.
While they are not an 'online' printer, they came to Further with a view to maximising new business enquiries from both paid and organic search. Based in East Anglia, much of their success to date has come from targeting larger businesses in London, so this has become part of their keyword strategy.
Results
SEO
• 'printing service' no.1 Google
• 'printing service london' no.1 Google
• 'catalogue printing london' no.1 Google
• 'london printers' no.1 Google
• 'london printing' no.4 Google
PPC
• Cut the cost per enquiry down by 52% over the last 6 months (July - December 2009)
• Number of enquiries per month has more than doubled over the last 6 months.
We'd love your organisation to become our next successful case study. If you are interested in what Further could do for your search marketing,
contact [email protected]