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OUR EVERYDAY THOUGHTS, OPINIONS AND COMMENTS ON AN EVER-CHANGING MARKETING WORLD

How Much Is An SEO Site Audit Worth?

00:00 on Mon, 1 Jun 2009 | Posted by Steve Jaggard

How well optimised is your website for search engines? Don't know? How much should you pay somebody to audit it for you?

Title Tag Optimisation

00:00 on Thu, 28 May 2009 | Posted by Steve Jaggard

Why is a title tag so important? Well, it is one of the ways Google can tell what that particular page is about. So for example, if the page was about felt tip pens you wouldn’t put “mature cheeses” because that’s not what the page is about.

New Google Search Options

00:00 on Wed, 13 May 2009 | Posted by Steve Jaggard

The new Google search options have been taken out of the playpen and put live. Find out how these new filters will affect SEO.

Sharing Google Analytics Customisations

00:00 on Mon, 11 May 2009 | Posted by Steve Jaggard

Google Analytics now allows you to share customisations you've made with custom reports and advanced segmentation.

Google Confirms Ranking Data Tracking

00:00 on Thu, 16 Apr 2009 | Posted by Steve Jaggard

Google has officially confirmed that they will be tracking ranking data with their new referral strings from organic search.

Is Google buying Twitter?

00:00 on Fri, 3 Apr 2009 | Posted by Steve Jaggard

Rumours from three seperate sources indicate that Google may well be in the final stages of a bid to acquire the popular micro-blogging service Twitter.

Capitalisation Affects Google Results

00:00 on Tue, 3 Mar 2009 | Posted by Steve Jaggard

The capitalisation of a search query seems to be impacting the results Google is serving. Is this just a bug, or is it intentional?