28 February 2012
The world of Search Engine Optimisation (SEO) has been undergoing some major changes recently. Not content with the ‘Search Plus Your World’ changes Google are making in order to plug its social media network Google+ or the big changes to its Privacy Policy, Google are now starting to scrutinise content on your website and how other websites link to you.
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26 January 2012
Earlier this week Google announced an upcoming change in their privacy policy, which consolidates the previous 70+ (yes, you read that right!) privacy policies across different Google-owned products into one, all-encompassing document.
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06 October 2011
It seems Google have ceased access to their PageRank API in the UK as of today. Checking various third party toolbars such as SEOquake and SearchStatus all come up with nothing, however the official Google toolbar still seems to show a figure.
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18 May 2011
A stumbled accross a TED talk tonight by Eli Pariser, Author of The Filter Bubble: What the Internet is Hiding From You. It covers some personalisation and censorship issues on the web, primarily talking about Facebook and Google customising feeds and search results with the end user having any control.
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13 April 2011
Isn't it annoying when you search for a company or brand in Google only to be presented by low quality voucher sites and comparison engines? Quite frequently these sites are auto generating “brand” pages that outrank the actual brands site. Well, Google has had enough it seems!
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12 April 2011
As of yesterday, April 11th at 12pm West Coast US time, Google officially announced the release of the Google Panda / Farmer update in all English speaking countries. The official post can be found here on the Official Google Webmaster Central blog.
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29 March 2011
Popular UK SEO blogger, Patrick Altoft at Blogstorm released a post yesterday outlining the potential impact of Google's Panda / Farmer update will have on eCommerce sites with little unique content.
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14 July 2010
One of the hardest aspects of any link building campaign is maintaining a constant stream of relevant incoming links. This guide will show you how to take some of the workload off by using Google Alerts to place link building opportunities right in your lap.
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07 June 2010
I’m quite a heavy user of Google insights. I find it a very effective way of comparing date ranges or keywords. From my own (admittedly pretty small and in need of refinement) analysis of insights data against the real world data, I saw a pretty strong correlation between the two. Sorry, I’ve got no numbers or evidence on that. Coast Digital did a study on the correlation and saw similar results. So overall, a pretty effective way of understanding what happened. Well, it was at least.
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27 May 2010
I noticed today that sometimes Google Adwords boxes are sometimes showing with a rather sickly green colour, rather than the usual yellow. I say yellow, but I'm sure there's a more accurate description of that colour. Cantaloupe, maybe. We'll just be clear and say, the usual #FFF8E7 colour.
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