25 January 2010
The internet has turned out to be a wonderful thing for non-profits and charities. By setting up a website you can provide the public with unlimited amounts of information about who you are and what you do, wherever in the world they may be.
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19 January 2010
When selecting a new search agency there are, of course, the basic questions that most clients will ask. You know the sort, those normal questions that agencies are expecting and can prepare for - about things like ‘proven case studies’, ‘client list’, ‘client testimonials’, ‘ethical standards’ ‘in-house or outsourced’......
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19 January 2010
We all know that throughout the year keyword search volumes will go up and down. This is all perfectly normal and in most cases perfectly logical. A number of factors influence these trends and they vary from sector to sector. Planning for these seasonal trends is worth bearing in mind with regards to your search strategy.
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13 January 2010
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11 January 2010
Duplicate content on sites is a problem which can be easily avoided yet still occurs on many sites on the web. One of the most commonly affected are database driven e-commerce sites with many products in the store. The problem occurs when a product is sometimes placed into more than one category, creating different webpages with duplicate content.
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