Content Marketing

Further is an award-winning content marketing agency
with a reputation for creating and sharing
compelling brand stories.

Further is an award-winning content marketing agency with a reputation for creating and sharing compelling brand stories.

Effective brand stories grab and hold customers’ attention. Give a customer insight into something they didn’t know before and they’re likely to share it.

Content marketing is telling your brand’s stories in a compelling way. We use data to understand your audience and find the right channels to reach them.

Our creative flair means we’ll come up with smart ideas for your brand and deliver them in a way that’s engineered to increase your online visibility, engage your target audience and help convert them to customers. We’ll always track the clicks, shares and conversions that result to make sure you see a return on your investment in content.
Effective brand stories grab and hold customers’ attention. Give a customer insight into something they didn’t know before and they’re likely to share it. Content marketing is telling your brand’s stories in a compelling way. We use data to understand your audience and find the right channels to reach them. Our creative flair means we’ll come up with smart ideas for your brand and deliver them in a way that’s engineered to increase your online visibility, engage your target audience and help convert them to customers. We’ll always track the clicks, shares and conversions that result to make sure you see a return on your investment in content.

Content Audit

We’ll use data to understand how site visitors engage with your brand. We’ll recommend on-site content improvements that fit your objectives and help to sharpen your messaging. Having the right content in the right place will make your site work harder to deliver the traffic and conversions you want.

Content Strategy

Who are your target audience? Where will you find them online? What content will engage them and persuade them to become customers and advocates? What are your competitors doing with content? Our strategies show how to use different channels effectively and develop content themes to reach your target customers.

Editorial Calendar

Timeliness is one of the critical factors in the success of any content. But what should you create and when and where should you aim to publish it? Further’s editorial calendars are designed to give you a structure and a delivery plan for content creation and publishing.

Content Creation and Dissemination

Our creative flair will generate ideas that fit your strategy and business objectives. From blogs and ebooks to interactive graphics, tools, resources and games, we’ll deliver the right content to engage your audience – whether on your own site or getting your brand seen in the right places online.